If you are a credit card issuer, your primary goal is to maximize the number of new cardholders while minimizing your risk exposure. Now you can leverage risk beyond mitigation to opportunity maximization with Teletrack’s SmartScreen™ service. This service helps you maximize the impact of your direct mail dollar by screening your prospect list.

Teletrack’s data has proven to be valuable as part of a company’s credit card marketing efforts. By utilizing Teletrack’s list suppression service, large credit card issuers that target the non-traditional consumer credit market have found our data an excellent ‘last pass’ prior to mailing to eliminate the prospect. Since our core clients do not report to the traditional bureaus, our data helps round out the consumer credit profile.

Teletrack compares your prospect list against our consumer credit information and the business parameters that you specify. Should a prospect clearly present an unacceptable risk based on your rules, the individual is suppressed from your list. You find out what you need to know at the most critical time — before you extend an offer.

Utilizing Teletrack’s SmartScreen will not only help you eliminate potential charge-offs from your prospect list, but by doing so, will ultimately help you reduce labor expenses by minimizing the number of "bad responders." SmartScreen is easily implemented with your direct mail processor. Use Teletrack to obtain unique, current consumer credit information on your prospects or applicants and help ensure that you are spending your direct mail dollars efficiently and effectively.